When you work with Plumfun Media to develop a digital marketing plan, we’ll start by creating a customized Marketing Playbook that outlines your current digital presence and offers insight on how to grow that presence and achieve your marketing goals. To build your Playbook, we’ll sit down with you and get to know all about your business. From there, we’ll do our own research to identify what kind of impression your business is making online. Then, we’ll review our findings as we go over your custom Playbook page by page together. Here’s a closer look at what you’ll learn about your business during this process.

We’ll look at how your business is ranking for your target keywords in your local area. This will give you a detailed, localized view of where your business appears in search results. That will tell you how likely it is for your target customers to find your business organically online.

Along with assessing your current digital presence, we’ll analyze your competitors as well. Your Playbook will show you how you’re stacking up against the local competition, so you know where you need to improve to gain an edge.

It’s a common misconception that you need to go all in on digital marketing to see results. In reality, it makes sense to layer various marketing strategies in your digital marketing plan, rolling them out in phases and ramping up over time as your business grows. Your Playbook will outline a precise game plan for starting out with your digital marketing plan, giving you clarity on where to start.

At Plumfun Media, we strive to make digital marketing affordable, attainable, and effective for businesses of all sizes. Contact us today to get started with a Marketing Playbook. We’ll deliver your Playbook for FREE with no obligation to sign on for any of our services.